I am aware of the fact, that the game supposed to be based on the conflict between the two playable factions and players should by all means carry on this legacy throughout their journey, however is there any chance to add an option for players to turn that world PVP off? I would even go for a subscription based pvp-off function (3 coins per month, or something).
When I was a kid, I didn't mind world PVP, but now that I am an adult as well, with limited free-time, I would focus on enjoying the game itself rather than awaiting that other player to leave my corpse alone.