More RP Elements and Player Idendtty. FFA PvP & player housing
Some major changes to player identity.
WPvP Mercinary Mode? Let people choose the option for FFA PvP. Ofc having a 30 day cd to keep people from spam toggling. There would potentially be guilds that act like outlaws and are hostile to everyone.
Letting players take over towns (this should be extremely difficult and lengthy and require a lot of people) for their faction or mercinary guild. Also adding AH in more towns throughout the world and other things you like bank, etc. to keep more people in Azeroth and not sitting in Org/ SW.
Guild leveling system with perks like what was introduced in Cata.
Pretty much everyone I've spoken to has been in support of this.