Okay, this is worse the before, far worse. In the previous setup horde could actually win. This time Icecrown BiS simply tick the horde mode on, and play premades all day. Waiting time for an alliance BG is 10 minutes, and there is almost zero chance to win. So far I hoped Warmane seriously tries to fix the BG ibalance problem, now I understand that they simply lack the will to prevent BiS groups dominating all BGs against undergeared people, regardless of faction. There are two ways to go forth from this: abandon merchenary mode alltogether, since waiting times for alliance are horrid anyway, or make merc mode utterly random for all realms (not tickable), and thus create random aka balanced BGs. I think I am done playing battlegrounds if this won't be solved within the week. I would appreciate if a mod would acknowledge and communicate forward the concerns here.
And no, it is not a good business model. This way you will scare away potential new customers. this is the only active pvp only server I know of, so you could have customers.